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  Readerīs Digest Most Trusted Brands 2008 - Gold Award - Lilavati Hospital & Research Centre.

The winners of Readerīs Digestīs 8th annual survey of brand performance have been voted Trusted Brands by our readers in seven Asian markets. This year, India joins Hong Kong, Malaysia, the Philippines, Singapore, Taiwan and Thailand.

The Gold Trusted Brand award goes to brands that score well above their competitors

Most Trusted Brand in India

Readerīs Digest assigned its awards based on 7,000 responses to questionnaires and telephone interviews from across Asia. Consumers were asked to nominate their most Trusted Brand in 42 product categories. They were then asked to assign a score for each brand for the six core qualites:

  • Trustworthiness
  • Credibility of image
  • Quality
  • Value
  • How well each brand understands consumersī needs,
  • Its ability to innovate
         Dr.Narendra D. Trivedi - Vice President, Lilavati Hospital & Research Centre, Mumbai

To find out more, visit www.rdasiatrustedbrands.com 

or  http://www.rdasiatrustedbrands.com/2008/award/india/index.html

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